In Q1 2007, Web traffic to Apple parent company grew 23% YTY, from a three month average monthly unique audience of 34.8 mln to 42.9 mln.
| Traffic to Apple-owned Web sites | |||
| Audience, 000 | Growth | ||
| Site | Q1 2006 | Q1 2007 | YTY |
| iTunes | 20,101 | 29,718 | 48% |
| Apple Store | 3,453 | 4499 | 30% |
| .mac | 3,371 | 3,949 | 17% |
| Source: Nielsen//NetRatings | |||