BBC Sites, the largest property in the study, gained 5% versus November 2006 to reach nearly 46 mln worldwide unique visitors in November 2007, while ITV Sites grew 37% to 7.7 mln, and Channel4 increased 28% to 5.2 mln, according to comScore. There were also significant increases in traffic to a number of online newspaper sites, including the DailyMail.co.uk (up 153% to 7.6 mln visitors) and the Telegraph Group Ltd (up 129% to 6.2 mln visitors).
Media Brand | Nov 2006 | Nov 2007 | Growth, % |
Total global audience | 736,072 | 810,779 | 10% |
BBC Sites | 43,703 | 45,967 | 5% |
British Sky Broadcasting | 9,679 | 9,565 | -1% |
Guardian Media Group | 7,210 | 8,301 | 15% |
ITV Sites | 5,603 | 7,677 | 37% |
DailyMail.co.uk | 2,984 | 7,556 | 153% |
Telegraph Group Ltd | 2,723 | 6,226 | 129% |
TheSun.co.uk | 4,130 | 6,000 | 45% |
Times Online | 4,053 | 5,390 | 33% |
Channel4 | 4,105 | 5,234 | 28% |
Independent.co.uk | 1,625 | 1,785 | 10% |