Deloitte & Touche surveyed US households in November 2005 in regards to their reasons for shopping online.
|
Why consumers shop online |
|
| Convenience of 24/7 shopping | 75% |
| Saves time | 70 |
| Less hassle / no crowds | 67 |
| Easier than in store shopping | 52 |
| Unique products not in stores | 45 |
| Free shipping | 44 |
| Easier to comparison shop | 40 |
| Better prices | 40 |
| Pay less / no taxes | 36 |
| Higher gas prices | 35 |
| Source: Deloitte & Touche | |