| Brand/Channel | Unique Viewer % | Audience, 000 |
| Disney Records | 49.6 | 179 |
| EverythingGirl.com | 48.0 | 161 |
| MyePets | 47.6 | 161 |
| JETIX | 46.9 | 159 |
| Playhouse Disney | 43.9 | 340 |
| PBS Kids | 43.1 | 281 |
| LEGO | 40.9 | 137 |
| NickJr | 39.6 | 718 |
| Barbie | 39.6 | 105 |
| Nick | 39.3 | 1,009 |
| Source: Nielsen | ||
just the numbers from the world of high-tech
| Brand/Channel | Unique Viewer % | Audience, 000 |
| Disney Records | 49.6 | 179 |
| EverythingGirl.com | 48.0 | 161 |
| MyePets | 47.6 | 161 |
| JETIX | 46.9 | 159 |
| Playhouse Disney | 43.9 | 340 |
| PBS Kids | 43.1 | 281 |
| LEGO | 40.9 | 137 |
| NickJr | 39.6 | 718 |
| Barbie | 39.6 | 105 |
| Nick | 39.3 | 1,009 |
| Source: Nielsen | ||