| Top 10 Overall | Share of Vists | Categories | Sum Volume |
| iphone | 15.94% | New Release | 35% |
| iphone 3g | 6.21% | Brand only | 34% |
| new iphone | 4.46% | Apps/Software | 6% |
| apple iphone | 2.87% | News/Info | 5% |
| 3g iphone | 1.98% | Price/Plans | 5% |
| iphone 2 | 1.36% | Provider | 3% |
| the new iphone | 0.94% | Size | 3% |
| apple iphone 3g | 0.63% | Unlock | 3% |
| apple iphone 16gb | 0.59% | Purchase | 2% |
| free iphone | 0.40% | Features | 1% |
| Source: Hitwise | |||