The consumer goods category gained 21% for the month to nearly 9.7 mln visitors, while the mall category jumped 10% to 14.6 mln visitors, according to comScore. The mall category was led by Argos with 12 mln visitors (up 18% from November). The e-cards category experienced a 26% increase to 8.2 mln visitors, while the flowers/gifts/greetings category gained 12 % to 6.9 mln visitors. Meanwhile, the shipping category grew 10% to 5.5 mln visitors. operty
| Property | November 2007 | December 2007 | Growth, YTY |
| UK Internet Audience | 32,711 | 32,981 | 1 |
| Coupons | 2,048 | 2,622 | 28 |
| e-cardsc | 6,530 | 8,238 | 26 |
| Consumer Goods | 8,041 | 9,715 | 21 |
| Gay/Lesbian | 492 | 574 | 17 |
| Flowers/Gifts/Greetings | 6,141 | 6,890 | 12 |
| Mall | 13,216 | 14,554 | 10 |
| Shipping | 5,055 | 5,541 | 10 |
| Retail – Music | 13,270 | 14,381 | 8 |
| Jewelry/Luxury | 3,683 | 3,913 | 6 |
| Computer Software | 7,191 | 7,625 | 6 |