Web traffic to 10 popular online gambling destinations decreased by 56% in October 2006, the same month President Bush signed the Unlawful Internet Gambling Enforcement Act into law. This drop follows a year of fairly consistent unique audience growth among online gambling destinations, demonstrating the profound impact of the law signed on October 13th.
Top gambling sites in October 2006 | |||||
Audience, 000 | Growth | ||||
Site | Oct 2005 | Sep 2006 | Oct 2006 | YTY | MTM |
PartyPoker.com | 2,412 | 7,476 | 2,503 | 4% | -67% |
PokerStars.com | 1,137 | 1,653 | 1,349 | 19% | -18% |
Sportsbook.com | 645 | 1,485 | 1,191 | 85% | -20% |
Bodog.com | 500 | 649 | 678 | 36% | 4% |
FullTiltPoker.com | 302 | 439 | 623 | 106% | 42% |
Absolute Poker | N/A | 510 | 520 | N/A | 2% |
Ultimatebet.com | 418 | 536 | 511 | 22% | -5% |
Casino On Net | 782 | 1,610 | 454 | -42% | -72% |
Partypoker.net | N/A | 435 | 269 | N/A | -38% |
Betus.com | N/A | 719 | N/A | N/A | N/A |
Total audience | 4,356 | 11,836 | 5,185 | 19% | -56% |
Source: Nielsen//NetRatings |