Top ad buyers on movie sites: Walt Disney, GE, NewsCorp

Nielsen//NetRatings published its findings on top advertisers on movie sites for the week ending October 23rd, 2005.

Who buys ads on movie sites

  Impressions, 000 Share
Walt Disney 121,169 32.5%
GE 81,168 21.8%
News Corp 47,299 12.7%
DreamWorks SKG 40,038 10.7%
Time Warner Inc. 34,401 9.2%
Sony Corporation 23,433 6.3%
Viacom Inc 11,982 3.2%
American Zion 2,436 0.7%
Magnolia Pictures 2,209 0.6%
J2 Communications 1,608 0.4%
Rogue Pictures 1,466 0.4%
Mattel, Inc. 1,047 0.3%
Rockne & Jones 487 0.1%
Lions Gate 471 0.1%
Eagle Rock 449 0.1%
Sparq 431 0.1%
PictureHouse 411 0.1%
Anchor Bay 404 0.1%
Tel Ra Productions 301 0.1%
Laurel Hill 285 0.1%
Total 373,025 100.0%
Source: Nielsen//NetRatings