Nielsen//NetRatings data shows that for the week ending September 4th, 2005, Yahoo!, InterActiveCorp and MatchNet owned the largest share of ad impressions on online personals sites.
Top 20 advertisers on online personals sites |
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Company | Impressions, 000 | Share, % |
Yahoo! Inc. | 73,785 | 30.2% |
InterActiveCorp | 72,035 | 29.5% |
MatchNet | 57,545 | 23.6% |
WebDate.com | 21,355 | 8.7% |
Friend Finder Network | 5,442 | 2.2% |
Zencon Technologies | 3,248 | 1.3% |
Sara Freder | 2,375 | 1.0% |
Lavalife Inc. | 2,141 | 0.9% |
eCRUSH | 1,256 | 0.5% |
Premier Singles | 684 | 0.3% |
People2People.com | 631 | 0.3% |
UNIFORMdating.com | 535 | 0.2% |
Shaadi.com | 454 | 0.2% |
iVillage Inc. | 441 | 0.2% |
DatingBuzz | 399 | 0.2% |
ConservativeMatch.com | 327 | 0.1% |
LifeAccess.com, Inc | 259 | 0.1% |
WebFriends | 234 | 0.1% |
Relationship Exchange | 115 | 0.0% |
Traffix Inc. | 114 | 0.0% |
Total | 244,240 | 100.0% |
Source: Nielsen//NetRatings |