Do SuperBowl ads improve Web traffic? According to HitWise, domain name registrar GoDaddy.com experienced a 260.21% surge in Web traffic after its controversial ad aired on SuperBowl. HitWise tracked the Web traffic on SuperBowl Sunday vs. the day before.
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One-day Web traffic increases to |
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| Rank | Site | Increase |
| 1. | www.godaddy.com | 260.21% |
| 2. | www.cialis.com | 155.41% |
| 3. | www.tabasco.com | 118.57% |
| 4. | www.dietpepsi.com | 94.32% |
| 5. | www.nfl.com | 90.95% |
| 6. | www.cadillac.com | 74.82% |
| 7. | www.olympus-global.com | 73.69% |
| 8. | www.lincolnvehicles.com | 57.86% |
| 9. | www.frito-lay.com | 57.28% |
| 10. | www.tacobell.com | 48.74% |
| Source: HitWise | ||