Spending Power of Kids and Teens in US

According to the latest report from Harris Interactive’s YouthPulse service, young people in the US, ages eight to 21, have annual incomes totaling $211 billion as of June 2003, representing an annual spending power of $172 billion.

Harris also finds that 15% of young people’s spending is done online. Specifically, young people between the ages of 13 and 19 spend at the greatest rate of any other age group in what Harris refers to as “Generation Y,” with a rate of $94.7 billion annually.

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