Size of mobile audience in February 2008

FR DE IT ES UK US
Total Mobile Subscribers, mln. 46.5 49 47 34 47.5 226
Mobile Media Audience 18.5% 18.4% 23.4% 23.5% 26.8% 27.3%
Mobile Messaging Audience 76.4% 79.7% 87.4% 85.0% 86.9% 48.6%
3G Penetration 16.2% 21.0% 37.2% 34.6% 24.2% 25.5%
Smartphone Penetration 6.1% 8.6% 22.3% 14.9% 10.6% 6.4%
Source: MMetrics