In a demographics survey of RSS users and non-users, published by Ipsos Insight and Yahoo! the average income of an average Internet user was estimated at $62,655. Meanwhile, those who use RSS and are aware what the term means, bring home a paycheck of $74,116. Those who use RSS, but are not aware of it, belong to below-the-average group with $59,748 annual income.
RSS user and non-user
|Internet users, %||RSS users,
aware of RSS
unaware of RSS
|High school or less||11||3||10||11|
|Average income, $||62,655||74,116||59,748||63,095|
Ipsos Insight and Yahoo!