visitors buy the most charcoal

In Q1 2004 the visitors to spent the highest amount per household buying charcoal – $15.71, according to Nielsen Homescan.

Key Sites with Higher Dollar Spending on Charcoal, Q1 2004

                            Average Annual Charcoal        Index to
                             Spending Per Web Site      Total Charcoal
        Web Site              Visiting Household   Buying Online Households
     NASCAR.COM                     $15.71                   130
     WWE.COM                        $15.14                   125
     GROUPLOTTO.COM                 $15.09                   124
     NBA.COM                        $13.62                   112
Source: Homescan Online