?he top sites among US teens 12-17 have shifted from those offering a selection of instant messaging buddy icons to those providing assistance with social networking profiles and page layouts. In September 2003, the #1 site among teens was Originalicons.com, with teens composing 77.6% of its unique audience. Buddy4u.com and Badass Buddy also made it into the top 10 sites among teens three years ago, with teens accounting for 73.5 and 66.6% of their September Web traffic, respectively. Other popular sites among teens were Blunt Truth, a forum for sharing opinions on movies and music, and Teen People, a celebrity gossip magazine. In September of 2006, sites offering tools to improve social networking profiles with song lyrics, pictures, quotes and layout designs won out with those ages 12-17. PLyrics.com ranked #1 among teens, who made up 68.4% of its unique audience. Notably, nine out of the top 10 teen sites either offered content or tools for social networking site profiles, or were social networking sites themselves. Snapvine, which offers a voice player for social networking sites, ranked #2, with a 67.6% teen audience, followed by WhateverLife.com, with 60.6%.
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Top sites among US teens in 2003 and 2006 |
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| September 2003 | Reach | September 2006 | Reach |
| Originalicons.com | 77.6 | PLyrics.com | 68.4 |
| Blunt Truth | 76.1 | Snapvine | 67.6 |
| Teen People | 73.5 | WhateverLife.com | 60.6 |
| FireHotQuotes.com | 73.5 | QuickKwiz | 58.8 |
| Buddy4u.com | 73.5 | PureVolume | 58.2 |
| Bolt | 71.3 | myYearbook | 57.0 |
| Badass Buddy | 66.6 | SparkNotes.com | 55.4 |
| SparkNotes.com | 63.8 | One True Media | 55.3 |
| QuizYourFriends.com | 63.0 | DiscoverClips | 55.3 |
| Blurty.com | 62.8 | Poqbum.com | 55.2 |
| Source: Nielsen//NetRatings | |||