The indoor-venue segment accounts for 26% of the total digital signage and professional market revenue. iSuppli forecasts revenue for the indoor venue-segment will achieve a Compound Annual Growth Rate (CAGR) of 8% to reach $3.8 bln by 2010, up from $2.8 bln in 2006. The unit growth rate for the indoor-venue market looks even more positive, rising to 1.7 mln units in 2010, up from 683,000 units in 2006, representing a CAGR of 26%. The lodging/restaurant segment of the hospitality market is expected to reach $1.1 bln in revenue by 2010, up from $1 bln in 2006. While revenue will remain relatively flat, unit shipments will more than double during this period due to a decline in prices and the perceived need by hoteliers to differentiate their brands.