How people learn about music they may want to buy

	Ages 18-35	Ages 36-50	Age 51+
Hearing a song on the radio, on TV, or in a movie	90%	85%	76%
From friends, family members, or co-workers	72	70	51
Getting copies of songs from friends	53	33	23
Visiting an offline music store	43	36	26
Going to a concert given by an artist	35	29	37
Number of cases (all respondents)	148	186	286
Source: Pew Internet Project