Global pay TV advertising forecasts

Revenues, mln. $ 2007 2008 2009 2012
Asia Pacific 1,587 1,932 2,263 3,482
Europe East/Middle East 331 425 527 857
Europe West 3,926 4,374 4,788 6,485
Latin America 460 558 653 986
North America 10,099 10,714 11,160 13,156
Global Total 16,402 18,004 19,389 24,966
Source: Informa Telecoms & Media