| Ad revenues from household, $ | 2007 | 2008 | 2009 | 2012 |
| Asia Pacific | 43 | 45 | 46 | 50 |
| Europe East/Middle East | 61 | 68 | 75 | 97 |
| Europe West | 188 | 193 | 197 | 225 |
| Latin America | 98 | 103 | 109 | 127 |
| North America | 352 | 366 | 368 | 404 |
| Global Total | 107 | 112 | 114 | 126 |
| Source: Informa Telecoms & Media | ||||