Data management market to reach $10.4 bln by 2009

Motivated by business goals such as compliance and supply chain efficiency, global companies are prioritizing investments in master data management. These are the set of processes to create and maintain a single view of products, customers, accounts, or locations, through a physical or logical hub, across the enterprise or, in some cases, across enterprises. This renewed focus on information governance should push the market for master data management to $10.4 bln by 2009 with a compound annual growth rate over the next five years of 13.8%, according to IDC.