36% of e-mails to the bank go unanswered

US banking industry holds in excess of $7.17 trillion in loans, including the billions of dollars in mortgage, credit card, auto loans and commercial loans. 36% of customer emails went unanswered by the banks. 96% of those audited did not offer live chat as a communication channel. 94% of banks did not offer a true dynamic, flexible knowledge base – the majority of banks offered little more than a list of static FAQs, Talisma reports.

16% Americans have exchanged emails regarding Presidential candidates

16% Americans have sent or received emails with friends and family regarding candidates and the campaign, and 14% have received email messages from political groups or organizations about the campaign, according to the Pew Internet Project.

Type of e-mails Total Rep Dem Ind
Emails with friends/family 16 21 14 16
Emails from groups/political orgs 14 14 14 16
Visit candidate websites 8 9 7 9
Visit news satire sites 8 6 9 10
Get information from social networking sites 7 7 8 7

34.1% of users open an e-mail by 5 pm

eROI found that during the heaviest e-mail volume period, from 8 am to 5 pm, e-mail opening rates and CTR increased. Open rates start out at 21.4% at 8 am and rise to a high of 34.1% at 5 pm Click-through rates begin at 2.6% at 8 am and rise to a high of 6.4% at 4 pm, before falling to 5.2% at 5 pm.

90% of e-mails delivered to large companies in November 2007 were spam

Nearly 9 out of 10 email messages delivered to large enterprises in November 2007 were spam, according to Proofpoint. While overall spam levels dropped slightly (from 89% in October to 88% in November), large companies were still receiving an extremely high volume of spam, with an upsurge in attachment-based spam of almost every kind. Image-based spam made up nearly 10% of all unsolicited emails delivered to enterprises in November 2007, up 24% from the previous month. About 5% of all spam came in the form of Microsoft Word (.doc) attachments, a 65% increase over from October 2007.

$3.2 bln lost to phishing in 2007

Phishing attacks in the United States soared in 2007 as $3.2 bln was lost to these attacks, according to Gartner. 3.6 mln adults lost money in phishing attacks in the 12 months ending in August 2007, as compared with the 2.3 mln who did so the year before. Of consumers who received phishing e-mails in 2007, 3.3% say they lost money because of the attack, compared with 2.3% who lost money in 2006, and 2.9% who did so in 2005. The average dollar loss per incident declined to $886 from $1,244 lost on average in 2006 (with a median loss of $200 in 2007), but because there were more victims, $3.2 bln was lost to phishing in 2007, according to surveyed consumers. Some 1.6 mln adults recovered about 64% of their losses in 2007, up from the 54% that 1.5 mln adults recovered in 2006.

38% of US employees have sent an e-mail without required attachment

10% of US employees say their company has used email to fire or lay off employees. And 17% indicated their boss used emails to avoid other difficult face-to-face conversations. 5% of respondents had been the recipient of a humiliating email that was copied to other individuals. 23% of workers have received a politically incorrect email, 15% have been the recipients of an email sent in anger, and 13% reported receiving flirtatious emails, Harris Interactive reports. 19% said they had sent an email to the wrong person, and 38% had sent an email without an intended attachment.

List turnover biggest issue for e-mail marketers

39% of e-mail marketers said list turnover is their biggest challenge in a survey conducted by JupiterResearch. 24% of respondents said they plan to implement a viral marketing campaign, only 10% said such actions were very successful. 15%% of survey respondents plan to begin appending email addresses to their customer lists, but only 4% of those who had tried this tactic rated it successful.

In 2007 spam will overtake personal e-mail

IDC predicts that nearly 97 bln emails, over 40 bln of which will be spam messages, will be sent daily worldwide in 2007. This is the first year that spam email volumes are expected to exceed person-to-person email volumes sent worldwide. IDC estimates that the size of business email volumes sent annually worldwide in 2007 will approach 5 exabytes, nearly doubling the amount over the past two years.

Spam costs US businesses $612 per employee per year

Nucleus Research announced that the spam epidemic is costing US businesses $712 per employee each year in lost worker productivity. As a result, users are spending 16 seconds identifying and deleting each spam e-mail, which translates into an annual cost of $70 bln to all US businesses. Looking at the total e-mail traffic, Nucleus estimates that at least 90% of e-mail reaching corporate servers is spam. The average user receives 21 spam messages to their inbox each day. Many e-mail filtering technologies block anything with the word Nigeria in the title or text.

75% of adults prefer e-mail to IM, 75% of teens prefer IM to e-mail

75% of adults who do use instant messages still communicate with e-mail more often. 75% of teens send instant messages more than e-mail, AP-AOL poll reveals. More than 50% of the teens who use instant messages send more than 25 a day, and one in five send more than 100. 75% of adult users send fewer than 25 instant messages a day. Teen users (30%) are almost twice as likely as adults (17%) to say they can’t imagine life without instant messaging.

109 mln Americans received phishing e-mails

According to Gartner, approximately 109 mln US adults have received phishing e-mail attacks, up from 57 mln US adults in 2004. The average loss per victim has grown from $257 to $1,244 per victim in 2006. The average amount of money consumers recovered from phishing attacks in 2005 was 80%, but in 2006, recovery amounts dropped to 54%. High-income adults earning more than $100,000 per year are more heavily attacked. This group reported receiving an average of 112 phishing e-mails in the past year versus 74 e-mails per consumers across all income brackets. The high-income adults lost on average $4,362, almost four times as much as other victims.