52% of Britons online are on a connection speed between 512Kb and 2Mb. 33% are on a connection speed between 2Mb and 8Mb, according to Nielsen. The faster the connection speed, the more time people spend online – those on the fastest speed (over 8Mb) averaged 22% more time online than those on the lowest (?128Kb). In February 2008, Britons using dial-up averaged 16 hours 7 minutes online, whereas those on Super Fast broadband averaged 19 hours 40 minutes
Brands with highest concentration of UK broadband visitors
Rank | Brand | % of UK Visitors on >2Mb speed |
1 | BT | 41% |
2 | Carphone Warehouse | 41% |
3 | Ticketmaster | 40% |
4 | Six Apart (blogging) | 40% |
5 | O2 | 40% |
6 | Royal Mail | 40% |
7 | Daily Mail | 39% |
8 | Flickr | 39% |
9 | ITV | 38% |
10 | WordPress (blogging) | 38% |
Source: Nielsen |
44% of Americans say Internet outage would disrupt their lives
Most internet users age 45 or older say content online serves less their needs and interests than those of younger persons, according to a Burst Media. 67.7% of internet users age 45 or older say their daily routine would be disrupted if their online access was taken away for one week (42.9% say “significantly”) – with “the oldest segment looking very much like the youngest segment”. Some 43.9% of those age 55+ surveyed say there would be significant disruption in their lives if internet access were taken away.
US Internet usage in March 2008
Home & Work, March 2008 |
Home & Work, February 2008 |
Growth, MTM | |
Sessions/Visits per Person | 60 | 58 | 3.5 |
Domains Visited per Person | 105 | 104 | 1.0 |
Web Pages per Person | 2,437 | 2370 | 2.8 |
Duration of a Web Page Viewed | 0:00:52 | 0:00:53 | -0.6 |
PC Time per Person | 19:42:28 | 17:38:32 | 3.2 |
Active Digital Media Universe | 164.6 mln | 162.3 mln | 1.4 |
Current Digital Media Universe Estimate | 221.3 mln | 220.6 mln | 0.3 |
Source: Nielsen |
US household to generate 1.1 TB of Internet traffic a month by 2010
By 2010, the average US household will be using 1.1 TB of bandwidth a month, according to Internet Innovation Alliance. At that level, 20 homes would generate more traffic than the entire Internet did in 1995.
19 mln new broadband lines in EU in 2007
European Union added 19 mln broadband lines in 2007, the equivalent of more than 50,000 households a day. Sweden, Denmark, the Netherlands, Finland, the United Kingdom, Belgium, Luxembourg and France all now have higher broadband penetration than the US. European telecommunications market is now worth 300 bln euros, or $474 bln, 2% of European gross domestic product. EU broadband rates vary from 35.6 lines per hundred inhabitants in Denmark to 7.6 in Bulgaria.
Mobile broadband usage by income segment in Q4 2007
Household Income | Share of Mobile Broadband Computers | Mobile Broadband vs. Total Internet |
Total Households | 100.0% | 100 |
$0-$24,999 | 5.5% | 59 |
$25,000-$49,999 | 15.3% | 80 |
$50,000-$74,999 | 27.9% | 97 |
$75,000-$99,999 | 15.2% | 93 |
More than $100,000 | 36.1% | 137 |
Source: comScore |
154% mobile broadband growth in the US in Q4 2007
The number of computers using mobile broadband technology to access the Internet grew by 154% in Q4 2007 versus Q4 2006.
Q4 2006 | Q4 2007 | Percent Change | |
Mobile Broadband | 854 | 2,168 | 154% |
Source: comScore |
3.24 mln broadband subscribers in India
India, with a population of 1.1 bln, had 3.24 mln broadband subscribers at the end of January 2008, according to the Telecom Regulatory Authority of India.
70% of young Brits log onto social networking sites
Over 70% of 18-24 year-olds in UK with internet access at home say they log on to sites such as MySpace, Bebo or Facebook regularly, but only 6% of the over 65s. Social networking is already the seventh most widespread internet activity, carried on by 35% of all home internet users, but one of the most strongly age-related. Over 36% of broadband homes are already using social networking against only 14% of dial-up ones. This suggests there are about 5.3 mln homes enjoying internet social networking in the UK, of which barely 200,000 still rely on dial-up, Point Topic says.
US broadband access by demographic groups
76% of American adults (those age 18 and older) reported using the internet, according to the Pew Internet Project. And 24% say they do not use the internet. 59% of internet users go online at least once a day from home, and 43% say they use it that often from work.
Demographic group | Internet access | Broadband access |
Men | 78% | 79% |
Women | 75% | 75% |
Whites | 78% | 78% |
Blacks | 68% | 68% |
English-speaking Latinos | 75% | 73% |
Gen Y (age 18-30) | 91% | 79% |
Gen X (31-42) | 90% | 84% |
Boomers (43-61) | 79% | 76% |
Matures (62-71) | 56% | 65% |
After work (71+) | 29% | 54% |
Household earns less than $40,000 | 61% | 62% |
Household earns more than $40,000 | 91% | 86% |
Less than HS diploma | 41% | 61% |
HS diploma | 69% | 73% |
Some college | 86% | 78% |
College degree + | 93% | 83% |
Rural | 66% | 64% |
Suburban | 80% | 79% |
Urban | 76% | 79% |
55% of all Americans have broadband Internet access
77% of the home internet users – or 55% of all Americans – have high speed access via cable modem, DSL, a wireless connection, a satellite link or some other way, according to the Pew Internet Project. Some 18% of home users say they have dial-up access and 5% said they had some other type of access or did not know the specifics of their access at home. 64% of Americans have broadband access at home and/or at work. The remaining 36% either have dial-up access (13%) or no access at all (23%).
Only 48% of high-school graduates have broadband
Among those with household incomes less than $40,000, 57% are grouped as having low-access to the Internet and 43% are high-access. Among those in households earning $40,000 and up, 19% are low-access and 81% are high-access, according to the Pew Internet Project. By education: half of those with at most a high school degree (52%) are low-access, while only 18% of those with a college degree fall into the category. By race and ethnicity: African-Americans are much more likely to be low-access: 48% have such limited access, compared with 52% who have high-access.
% of group in each category | Total Low-access | No Access | Dial-up only | High-access |
Income < $40,000 | 57% | 39% | 18% | 43% |
Income $40,000+ | 19% | 9% | 10% | 81% |
High School diploma or less | 52% | 39% | 13% | 48% |
Some college | 29% | 15% | 14% | 71% |
College degree or more | 18% | 7% | 11% | 82% |
African-Americans | 48% | 32% | 16% | 52% |
Generation Y (Age 18-30) | 20% | 9% | 12% | 80% |
Generation X (31-42) | 21% | 10% | 11% | 79% |
Baby Boomers (43-61) | 36% | 21% | 15% | 64% |
Matures (62-71) | 61% | 44% | 17% | 39% |
After Work (72+) | 80% | 71% | 9% | 20% |
96% of California households have access to broadband
96% of households have basic broadband access, placing California as a leader in broadband availability among all 50 states. Nearly 2,000 communities are still unable to access high-speed internet, only half of Californians have access to broadband at speeds greater than 10 Mbps, and even though availability rates are at 96%, just over half of California households use broadband, California Broadband Task Force reports.
54% of Americans had broadband in 2007
54% of American adults had a high-speed connection at home, compared to 45% in December of 2006, according to the Pew Internet Project
61% of broadband Internet users watch online video
61% of broadband Internet users either watch or download online video content at least once a week, according to Horowitz Associates. 86% do so on a monthly basis, compared to 45% and 71%, respectively, in the 2006 study. 70% of Internet users who watch TV online say do so because they missed the episode on TV. 18% of these respondents say they watch TV shows online to watch them again after having watched them on TV. 20% watch TV shows online just when they happen to find them or when someone else tells them about them. 13% of Internet users who watch TV shows online say they watch them directly online, and not on regular TV.
5.4 mln broadband powerline units shipped in 2007
Surpassing the inflection point in 2006, worldwide broadband powerline equipment based on HomePlug, CEPCA and UPA powerline reached 5.4 mln. Global growth for broadband powerline networking equipment will approach 100% in 2007, In-Stat reports.
92 mln Europeans have broadband in 2007
Radicati Group finds that in 2007 the Western European broadband installed base counts 92 mln broadband Internet lines. This is projected to grow to 118 Million lines and a total market revenue of 34.6 bln in 2011.
Triple-play subscriptions to grow by 52% in 2007
Global triple-play subscriptions are projected to grow by a whopping 52% in 2007, to over 34 mln, according to Pyramid Research.
$891.7 mln will be earned on fiber optic test equipment by 2013
World Fiber Optic Test Equipment (FOTE) markets earned revenues of $586.1 million in 2006 and will reach $891.7 million in 2013, Frost & Sullivan says.
Consumer broadband value-added services up 81% in 2006
The market for consumer broadband value-added services (BVAS) grew by 81% during 2006, Point Topic reports. With over $16 billion in revenues, consumer BVAS became increasingly essential to the financial success of broadband services. Altogether, consumer BVAS brought in more than 25% as much revenue as basic broadband access during 2006. Telephone (Voice over IP, VoIP) and TV services (IPTV) and online gaming all did well. The run-rate for consumer BVAS revenues increased by almost 81% during 2006, from $11.9 billion at the start of the year to $21.6 billion at the end of the year. This was steeper than the growth rate for the number of consumer broadband lines (34% to 246 million) or the run-rate of broadband access revenues (32% to $71 billion) during 2006.
84% of UK Internet users have broadband
Some 15.2 mln UK households (61% of homes) now have an internet connection, compared with 54% in 2006, research from National Statistics found. London and south-west England had the highest online penetration at 69%, with Northern Ireland lowest at 52%. 84% of UK web-enabled households said they had a broadband connection, up from 69% in May 2006.
Customer support costs for home networks to exceed $200 mln
Parks Associates projects that customer support costs for home networks alone could exceed $200 mln annually for US broadband providers.
Home networks to grow 35% in 2007
Driven by ever increasing numbers of residential broadband subscribers, the desire to share bandwidth, and falling prices for networking equipment, the worldwide installed base of home networks is expected to grow by over 35% in 2007. Worldwide CPE unit shipments grew almost 20% in 2006 to 127 mln. By 2011, annual CPE revenue will be dominated by gateways, with gateways garnering over half of the worldwide revenue. By 2011, we expect routers to still be comprised of a higher share of wireless units than DSL gateways. Asia/Pacific’s share of routers will continue to increase through 2011. This region’s router market is increasingly being driven by China, due to that region’s annual rise in the number of home networks. Worldwide home LAN PHY interface shipments will surpass 500 mln in 2010, In-Stat says.
1.4 mln UK households dropped dial-up in 6 months
Point Topic estimates that over 1.4 mln internet-access homes have dropped dial-up in the last six months, leaving about 2.2 mln relying on it in the UK. Another third will migrate to broadband (or drop home internet access altogether) over the next six months. At this rate consumer dial-up numbers will be down to 1.5 mln by the end of 2007 and 700,000 by the end of 2008.