By 2010 10% of US ad market will belong to Internet ads

Internet advertising is expected to account for 10% of the overall US ad market by 2010, a 100% increase over 2004. By 2010 revenues from online advertising will reach $23.5 bln out of the estimated $235 bln companies are expected to spend, Park Associates said. In 2004, Internet advertising accounted for 5% of a $189 bln market, which includes newspapers, magazines, cable TV and network TV.