Borrell Associates sent us the data on 2006 estimated ad spending for each local market in the United States.
| National and local advertising spending per each demographic market in the United States in 2006, mln. $ | |||||||||
| Ad market | Online advertising | Paid search | Online ads | Ad spending | |||||
| Local market | National | Local | National | Local | National | Local | Total National | Total Local | Total Online |
| Abilene Sweetwater TX |
$6.15 | $4.79 | $6.98 | $0.65 | $2.43 | $0.12 | $15.56 | $5.56 | $21.12 |
| Albany GA | $8.54 | $6.03 | $8.63 | $0.75 | $3.94 | $0.16 | $21.10 | $6.94 | $28.04 |
| Albany-Schenectady Troy NY |
$29.77 | $72.18 | $30.59 | $4.63 | $10.54 | $1.38 | $70.90 | $78.19 | $149.09 |
| Albuquerque Santa Fe NM |
$48.25 | $29.06 | $41.78 | $4.87 | $15.88 | $0.89 | $105.91 | $34.82 | $140.72 |
| Alexandria LA | $5.51 | $4.35 | $5.85 | $0.57 | $2.28 | $0.13 | $13.64 | $5.04 | $18.68 |
| Alpena MI | $1.01 | $1.07 | $0.90 | $0.09 | $0.37 | $0.02 | $2.28 | $1.18 | $3.46 |
| Amarillo TX | $10.92 | $8.49 | $12.16 | $1.17 | $4.21 | $0.22 | $27.29 | $9.88 | $37.18 |
| Anchorage AK | $14.45 | $7.97 | $9.69 | $1.89 | $3.94 | $0.29 | $28.08 | $10.14 | $38.23 |
| Atlanta GA | $171.93 | $82.50 | $124.93 | $23.09 | $48.96 | $3.25 | $345.81 | $108.84 | $454.65 |
| Augusta GA | $16.53 | $12.10 | $16.15 | $1.87 | $6.08 | $0.32 | $38.77 | $14.29 | $53.06 |
| Austin TX | $53.58 | $32.35 | $46.24 | $5.31 | $18.30 | $0.91 | $118.12 | $38.57 | $156.69 |
| Bakersfield CA | $13.73 | $6.39 | $15.83 | $0.83 | $5.90 | $0.16 | $35.47 | $7.38 | $42.85 |
| Baltimore MD | $82.13 | $43.21 | $68.15 | $9.00 | $26.31 | $1.32 | $176.58 | $53.54 | $230.12 |
| Bangor ME | $6.36 | $4.90 | $9.72 | $0.50 | $3.10 | $0.14 | $19.17 | $5.54 | $24.71 |
| Baton Rouge LA | $20.25 | $12.63 | $17.58 | $2.26 | $6.79 | $0.39 | $44.62 | $15.28 | $59.90 |
| Beaumont Port Arthur TX |
$9.61 | $5.82 | $13.60 | $0.76 | $4.70 | $0.17 | $27.90 | $6.75 | $34.65 |
| Bend OR | $3.44 | $3.29 | $3.78 | $0.29 | $1.44 | $0.07 | $8.66 | $3.66 | $12.32 |
| Billings MT | $6.53 | $4.85 | $5.80 | $0.55 | $2.44 | $0.13 | $14.77 | $5.53 | $20.30 |
| Biloxi-Gulfport MS | $8.90 | $5.66 | $8.53 | $0.84 | $3.13 | $0.17 | $20.57 | $6.67 | $27.24 |
| Binghamton NY | $7.92 | $4.68 | $8.86 | $0.71 | $3.04 | $0.16 | $19.82 | $5.56 | $25.38 |
| Birmingham (Anniston & Tuscaloosa) AL |
$49.85 | $39.44 | $42.40 | $3.14 | $16.48 | $0.89 | $108.73 | $43.47 | $152.20 |
| Bluefield-Beckley Oak Hill WV |
$6.53 | $6.13 | $8.04 | $0.44 | $4.16 | $0.14 | $18.73 | $6.71 | $25.44 |
| Boise ID | $17.21 | $10.76 | $15.39 | $2.09 | $5.50 | $0.32 | $38.11 | $13.17 | $51.28 |
| Boston MA (Manchester NH) |
$188.85 | $88.31 | $153.68 | $23.65 | $60.13 | $3.36 | $402.66 | $115.31 | $517.97 |
| Bowling Green KY | $5.06 | $5.89 | $5.54 | $0.38 | $1.63 | $0.13 | $12.23 | $6.40 | $18.63 |
| Buffalo NY | $33.07 | $22.53 | $36.31 | $2.20 | $15.53 | $0.58 | $84.91 | $25.31 | $110.21 |
| Burlington VT Plattsburgh NY |
$19.43 | $17.23 | $20.26 | $0.96 | $7.79 | $0.45 | $47.48 | $18.64 | $66.12 |
| Butte-Bozeman MT | $3.14 | $5.23 | $3.57 | $0.25 | $1.98 | $0.10 | $8.69 | $5.57 | $14.26 |
| Casper-Riverton WY | $3.51 | $2.74 | $3.22 | $0.42 | $1.21 | $0.08 | $7.94 | $3.23 | $11.17 |
| Cedar Rapids-Waterloo- Iowa City & Dubuque IA |
$25.47 | $15.84 | $21.52 | $2.77 | $8.25 | $0.54 | $55.23 | $19.14 | $74.38 |
| Champaign & Springfield Decatur IL |
$21.57 | $14.79 | $20.66 | $2.54 | $7.92 | $0.47 | $50.16 | $17.80 | $67.95 |
| Charleston SC | $16.52 | $10.65 | $17.71 | $1.53 | $6.29 | $0.29 | $40.51 | $12.47 | $52.99 |
| Charleston-Huntington WV | $22.50 | $17.80 | $26.13 | $1.87 | $9.93 | $0.49 | $58.57 | $20.16 | $78.73 |
| Charlotte NC | $69.38 | $52.47 | $59.66 | $8.65 | $22.19 | $1.63 | $151.23 | $62.75 | $213.98 |
| Charlottesville VA | $4.96 | $2.39 | $4.88 | $0.55 | $1.65 | $0.09 | $11.50 | $3.03 | $14.53 |
| Chattanooga TN | $19.11 | $12.50 | $21.03 | $1.78 | $8.20 | $0.36 | $48.34 | $14.65 | $62.99 |
| Cheyenne WY Scottsbluff NE |
$3.79 | $3.13 | $3.57 | $0.48 | $1.27 | $0.09 | $8.64 | $3.70 | $12.34 |
| Chicago IL | $277.77 | $127.06 | $213.48 | $38.25 | $79.65 | $4.95 | $570.90 | $170.27 | $741.17 |
| Chico-Redding CA | $13.77 | $5.42 | $14.17 | $0.80 | $10.43 | $0.15 | $38.36 | $6.37 | $44.73 |
| Cincinnati OH | $62.79 | $51.34 | $48.74 | $8.20 | $18.40 | $1.45 | $129.93 | $60.99 | $190.92 |
| Clarksburg-Weston WV | $7.81 | $5.52 | $6.72 | $0.46 | $2.38 | $0.13 | $16.91 | $6.11 | $23.01 |
| Cleveland-Akron (Canton) OH |
$107.03 | $70.65 | $89.03 | $10.59 | $33.06 | $2.04 | $229.12 | $83.28 | $312.40 |
| Colorado Springs-Pueblo CO | $26.52 | $11.30 | $20.75 | $2.43 | $7.91 | $0.38 | $55.18 | $14.10 | $69.28 |
| Columbia SC | $24.46 | $13.79 | $28.81 | $2.57 | $12.17 | $0.45 | $65.44 | $16.81 | $82.25 |
| Columbia-Jefferson City MO | $12.06 | $10.96 | $10.77 | $1.48 | $4.06 | $0.30 | $26.89 | $12.74 | $39.63 |
| Columbus GA | $11.29 | $6.45 | $11.11 | $1.21 | $4.15 | $0.21 | $26.54 | $7.86 | $34.40 |
| Columbus OH | $70.60 | $52.38 | $53.92 | $7.68 | $20.64 | $1.49 | $145.15 | $61.55 | $206.71 |
| Columbus-Tupelo West Point MS |
$10.46 | $8.87 | $10.54 | $0.88 | $3.95 | $0.20 | $24.95 | $9.95 | $34.90 |
| Corpus Christi TX | $13.09 | $8.77 | $12.92 | $1.98 | $4.80 | $0.24 | $30.81 | $10.99 | $41.80 |
| Dallas-Ft.Worth TX | $180.59 | $103.45 | $148.68 | $24.58 | $71.56 | $3.72 | $400.82 | $131.76 | $532.58 |
| Davenport IA Rock Island-Moline IL |
$19.98 | $16.11 | $18.61 | $2.33 | $6.67 | $0.48 | $45.26 | $18.92 | $64.18 |
| Dayton OH | $31.23 | $19.13 | $30.05 | $4.22 | $12.23 | $0.66 | $73.52 | $24.01 | $97.53 |
| Denver CO | $123.01 | $61.78 | $100.12 | $17.65 | $33.43 | $2.22 | $256.56 | $81.65 | $338.21 |
| Des Moines-Ames IA | $30.84 | $36.82 | $32.54 | $4.90 | $11.92 | $0.86 | $75.30 | $42.58 | $117.88 |
| Detroit MI | $159.57 | $65.70 | $116.61 | $18.97 | $42.29 | $2.57 | $318.47 | $87.24 | $405.71 |
| Dothan AL | $5.88 | $2.66 | $5.60 | $0.49 | $2.09 | $0.09 | $13.57 | $3.24 | $16.80 |
| Duluth MN-Superior WI | $8.60 | $8.50 | $10.01 | $0.72 | $4.15 | $0.20 | $22.76 | $9.42 | $32.18 |
| El Paso TX (Las Cruces NM) | $20.27 | $7.36 | $19.21 | $1.79 | $7.87 | $0.28 | $47.35 | $9.44 | $56.79 |
| Elmira (Corning) NY | $5.07 | $4.87 | $6.65 | $0.38 | $2.59 | $0.11 | $14.32 | $5.36 | $19.68 |
| Erie PA | $11.20 | $6.22 | $9.67 | $1.30 | $3.45 | $0.20 | $24.33 | $7.73 | $32.06 |
| Eugene OR | $11.95 | $8.53 | $13.94 | $0.90 | $5.33 | $0.22 | $31.22 | $9.65 | $40.87 |
| Eureka CA | $3.72 | $4.24 | $4.33 | $0.14 | $1.35 | $0.07 | $9.40 | $4.45 | $13.85 |
| Evansville IN | $17.10 | $9.64 | $17.46 | $1.79 | $6.40 | $0.34 | $40.97 | $11.77 | $52.75 |
| Fairbanks AK | $2.48 | $3.27 | $2.28 | $0.18 | $0.61 | $0.07 | $5.37 | $3.51 | $8.88 |
| Fargo-Valley City ND | $16.36 | $11.90 | $13.86 | $2.00 | $5.42 | $0.42 | $35.65 | $14.33 | $49.98 |
| Flint-Saginaw-Bay City MI | $31.57 | $15.40 | $28.87 | $3.98 | $10.38 | $0.58 | $70.83 | $19.96 | $90.79 |
| Fresno-Visalia CA | $32.64 | $13.42 | $33.75 | $2.14 | $13.17 | $0.41 | $79.56 | $15.98 | $95.54 |
| Ft. Myers-Naples FL | $32.48 | $13.67 | $28.12 | $2.87 | $10.92 | $0.41 | $71.53 | $16.95 | $88.48 |
| Ft. Smith-Fayetteville Springdale-Rogers AR |
$25.26 | $9.29 | $16.63 | $2.89 | $6.21 | $0.34 | $48.11 | $12.52 | $60.63 |
| Ft. Wayne IN | $19.19 | $9.06 | $15.30 | $2.44 | $5.94 | $0.40 | $40.42 | $11.89 | $52.32 |
| Gainesville FL | $6.78 | $5.28 | $6.52 | $0.72 | $2.46 | $0.14 | $15.76 | $6.14 | $21.90 |
| Glendive MT | $0.22 | $0.32 | $0.22 | $0.04 | $0.09 | $0.01 | $0.52 | $0.37 | $0.90 |
| Grand Junction-Montrose CO | $4.80 | $2.41 | $4.34 | $0.44 | $1.62 | $0.08 | $10.77 | $2.93 | $13.70 |
| Grand Rapids-Kalamazoo Battle Creek MI |
$53.42 | $23.88 | $42.32 | $5.49 | $16.45 | $0.81 | $112.19 | $30.18 | $142.36 |
| Great Falls MT | $2.81 | $3.06 | $3.75 | $0.22 | $1.37 | $0.07 | $7.93 | $3.35 | $11.29 |
| Green Bay-Appleton WI | $26.78 | $20.41 | $26.19 | $4.00 | $9.93 | $0.73 | $62.90 | $25.13 | $88.04 |
| Greensboro-High Point Winston Salem NC |
$40.99 | $25.07 | $39.85 | $3.35 | $16.00 | $0.76 | $96.84 | $29.18 | $126.02 |
| Greenville-New Bern Washington NC |
$14.06 | $10.24 | $18.09 | $1.02 | $8.46 | $0.24 | $40.60 | $11.49 | $52.10 |
| Greenville-Spartanburg SC Asheville NC-Anderson SC |
$43.44 | $30.02 | $46.07 | $3.33 | $18.02 | $0.81 | $107.53 | $34.16 | $141.69 |
| Greenwood-Greenville MS | $4.90 | $3.35 | $5.02 | $0.66 | $1.98 | $0.09 | $11.90 | $4.10 | $15.99 |
| Harlingen-Weslaco Brownsville-Mcallen TX |
$16.80 | $7.65 | $20.44 | $0.89 | $7.79 | $0.21 | $45.02 | $8.76 | $53.79 |
| Harrisburg-Lancaster Lebanon-York PA |
$42.26 | $26.16 | $45.11 | $4.52 | $15.89 | $0.85 | $103.27 | $31.53 | $134.80 |
| Harrisonburg VA | $7.24 | $5.18 | $6.30 | $0.63 | $2.23 | $0.14 | $15.76 | $5.95 | $21.72 |
| Hartford & New Haven CT | $73.77 | $49.66 | $59.05 | $6.55 | $23.04 | $1.39 | $155.85 | $57.60 | $213.46 |
| Hattiesburg-Laurel MS | $5.25 | $3.50 | $5.59 | $0.46 | $2.21 | $0.10 | $13.05 | $4.07 | $17.12 |
| Helena MT | $2.29 | $2.37 | $1.60 | $0.23 | $0.60 | $0.06 | $4.49 | $2.65 | $7.15 |
| Honolulu HI | $36.15 | $24.71 | $30.38 | $4.98 | $11.17 | $0.69 | $77.70 | $30.38 | $108.08 |
| Houston TX | $143.01 | $84.10 | $124.27 | $14.64 | $44.08 | $2.66 | $311.36 | $101.40 | $412.76 |
| Huntsville-Decatur (Florence) AL |
$27.75 | $12.00 | $22.41 | $3.26 | $9.31 | $0.54 | $59.47 | $15.80 | $75.27 |
| Idaho Falls-Pocatello ID | $8.49 | $6.61 | $8.41 | $0.92 | $3.02 | $0.19 | $19.91 | $7.73 | $27.64 |
| Indianapolis IN | $74.34 | $47.91 | $62.27 | $10.71 | $23.53 | $1.60 | $160.14 | $60.22 | $220.36 |
| Jackson MS | $22.33 | $12.88 | $21.85 | $2.18 | $7.92 | $0.38 | $52.10 | $15.44 | $67.54 |
| Jackson TN | $5.96 | $2.69 | $6.09 | $0.56 | $2.25 | $0.10 | $14.31 | $3.35 | $17.65 |
| Jacksonville FL | $36.28 | $36.16 | $36.04 | $3.98 | $12.34 | $0.84 | $84.65 | $40.98 | $125.64 |
| Johnstown-Altoona PA | $15.84 | $9.88 | $19.05 | $1.25 | $8.88 | $0.28 | $43.76 | $11.41 | $55.17 |
| Jonesboro AR | $4.66 | $2.75 | $4.74 | $0.37 | $1.72 | $0.07 | $11.12 | $3.19 | $14.31 |
| Joplin MO-Pittsburg KS | $9.28 | $7.36 | $10.00 | $0.66 | $3.44 | $0.19 | $22.71 | $8.21 | $30.92 |
| Juneau AK | $0.93 | $0.37 | $0.74 | $0.11 | $0.25 | $0.02 | $1.92 | $0.50 | $2.41 |
| Kansas City MO | $74.35 | $40.12 | $61.13 | $10.37 | $19.79 | $1.52 | $155.27 | $52.01 | $207.28 |
| Knoxville TN | $33.67 | $19.91 | $30.46 | $3.39 | $11.80 | $0.59 | $75.92 | $23.88 | $99.80 |
| La Crosse-Eau Claire WI | $21.02 | $9.75 | $17.82 | $3.38 | $5.79 | $0.45 | $44.63 | $13.58 | $58.22 |
| Lafayette IN | $5.79 | $2.11 | $4.70 | $0.84 | $1.53 | $0.13 | $12.03 | $3.08 | $15.10 |
| Lafayette LA | $21.09 | $7.10 | $29.22 | $0.94 | $12.01 | $0.20 | $62.32 | $8.24 | $70.57 |
| Lake Charles LA | $5.29 | $2.69 | $5.37 | $0.54 | $2.12 | $0.09 | $12.78 | $3.33 | $16.11 |
| Lansing MI | $23.44 | $4.82 | $18.83 | $4.20 | $6.65 | $0.38 | $48.92 | $9.40 | $58.32 |
| Laredo TX | $5.01 | $1.96 | $4.68 | $0.47 | $1.94 | $0.07 | $11.63 | $2.49 | $14.12 |
| Las Vegas NV | $64.61 | $42.08 | $40.74 | $7.61 | $16.73 | $1.42 | $122.07 | $51.11 | $173.19 |
| Lexington KY | $30.01 | $22.71 | $27.23 | $2.90 | $10.66 | $0.61 | $67.90 | $26.22 | $94.12 |
| Lima OH | $4.64 | $1.56 | $4.69 | $0.51 | $2.84 | $0.08 | $12.17 | $2.15 | $14.32 |
| Lincoln & Hastings Kearney NE |
$16.27 | $10.86 | $15.22 | $1.02 | $5.73 | $0.34 | $37.23 | $12.23 | $49.45 |
| Little Rock-Pine Bluff AR | $33.36 | $23.70 | $31.94 | $3.43 | $11.72 | $0.68 | $77.02 | $27.81 | $104.83 |
| Los Angeles CA | $474.94 | $202.15 | $378.58 | $42.54 | $142.01 | $6.68 | $995.53 | $251.37 | $1,246.89 |
| Louisville KY | $40.62 | $29.38 | $35.47 | $6.90 | $13.17 | $0.93 | $89.26 | $37.20 | $126.47 |
| Lubbock TX | $9.36 | $4.41 | $9.70 | $0.97 | $4.62 | $0.16 | $23.68 | $5.55 | $29.22 |
| Macon GA | $12.41 | $8.05 | $13.21 | $1.19 | $4.93 | $0.22 | $30.56 | $9.46 | $40.02 |
| Madison WI | $28.91 | $16.64 | $24.10 | $3.17 | $8.99 | $0.55 | $62.00 | $20.37 | $82.37 |
| Mankato MN | $6.97 | $4.50 | $3.78 | $0.62 | $1.27 | $0.13 | $12.03 | $5.24 | $17.27 |
| Marquette MI | $5.10 | $5.63 | $5.08 | $0.48 | $1.87 | $0.12 | $12.04 | $6.23 | $18.28 |
| Medford-Klamath Falls OR | $10.19 | $7.47 | $10.52 | $0.81 | $3.89 | $0.17 | $24.61 | $8.45 | $33.05 |
| Memphis TN | $46.51 | $27.93 | $39.95 | $4.63 | $13.81 | $0.81 | $100.27 | $33.37 | $133.64 |
| Meridian MS | $3.63 | $3.49 | $4.49 | $0.32 | $1.62 | $0.09 | $9.74 | $3.90 | $13.64 |
| Miami-Ft. Lauderdale FL | $105.53 | $69.50 | $89.87 | $9.23 | $37.76 | $1.73 | $233.15 | $80.46 | $313.61 |
| Milwaukee WI | $64.05 | $34.05 | $65.68 | $7.19 | $20.59 | $1.19 | $150.32 | $42.42 | $192.74 |
| Minneapolis-St. Paul MN | $138.01 | $73.51 | $108.04 | $18.54 | $38.79 | $2.89 | $284.85 | $94.94 | $379.79 |
| Minot-Bismarck Dickinson ND |
$8.74 | $9.01 | $7.76 | $1.06 | $2.76 | $0.24 | $19.26 | $10.31 | $29.57 |
| Missoula MT | $6.15 | $5.84 | $6.38 | $0.50 | $2.64 | $0.14 | $15.18 | $6.48 | $21.65 |
| Mobile AL-Pensacola (Ft. Walton Beach) FL |
$35.50 | $16.83 | $28.61 | $4.34 | $13.15 | $0.74 | $77.26 | $21.91 | $99.17 |
| Monroe LA-El Dorado AR | $9.25 | $8.23 | $9.57 | $1.00 | $4.29 | $0.19 | $23.11 | $9.43 | $32.53 |
| Monterey-Salinas CA | $20.93 | $7.16 | $17.12 | $1.94 | $6.45 | $0.26 | $44.50 | $9.36 | $53.87 |
| Montgomery (Selma) AL | $12.99 | $9.19 | $13.12 | $2.14 | $5.15 | $0.29 | $31.26 | $11.62 | $42.88 |
| Myrtle Beach-Florence SC | $15.01 | $8.83 | $15.69 | $1.23 | $6.35 | $0.24 | $37.05 | $10.30 | $47.35 |
| Nashville TN | $60.78 | $40.50 | $52.70 | $6.71 | $22.06 | $1.20 | $135.54 | $48.41 | $183.95 |
| New Orleans LA | $32.61 | $28.17 | $30.06 | $2.85 | $11.24 | $0.65 | $73.91 | $31.67 | $105.57 |
| New York NY | $613.36 | $343.56 | $457.06 | $85.39 | $170.33 | $11.61 | $1,240.74 | $440.56 | $1,681.30 |
| Norfolk-Portsmouth Newport News VA |
$65.26 | $36.17 | $45.55 | $7.89 | $17.61 | $1.14 | $128.41 | $45.19 | $173.60 |
| North Platte NE | $1.15 | $3.73 | $0.95 | $1.02 | $0.37 | $0.07 | $2.46 | $4.82 | $7.28 |
| Odessa-Midland TX | $8.85 | $5.20 | $8.89 | $0.68 | $3.16 | $0.14 | $20.89 | $6.02 | $26.91 |
| Oklahoma City OK | $59.79 | $30.94 | $37.56 | $3.73 | $16.16 | $0.91 | $113.50 | $35.58 | $149.08 |
| Omaha NE | $34.75 | $28.35 | $23.02 | $5.67 | $8.16 | $0.91 | $65.93 | $34.93 | $100.86 |
| Orlando-Daytona Beach-Melbourne FL |
$93.07 | $55.82 | $78.85 | $11.82 | $28.41 | $2.05 | $200.33 | $69.70 | $270.03 |
| OttumwaIa-Kirksville MO | $2.61 | $2.63 | $5.68 | $0.26 | $3.16 | $0.07 | $11.45 | $2.95 | $14.40 |
| Paducah KY-Cape Girardeau MO-Harrisburg IL |
$21.56 | $18.49 | $21.92 | $1.87 | $8.04 | $0.45 | $51.52 | $20.82 | $72.34 |
| Panama City FL | $6.81 | $5.17 | $8.10 | $0.88 | $3.06 | $0.15 | $17.97 | $6.20 | $24.17 |
| Parkersburg WV | $3.03 | $1.36 | $3.60 | $0.35 | $1.43 | $0.06 | $8.06 | $1.77 | $9.83 |
| Peoria-Bloomington IL | $17.27 | $7.17 | $15.50 | $2.46 | $5.51 | $0.37 | $38.28 | $10.01 | $48.29 |
| Philadelphia PA | $228.35 | $121.00 | $169.96 | $30.77 | $73.12 | $4.23 | $471.42 | $156.00 | $627.43 |
| Phoenix (Prescott) AZ | $110.62 | $51.35 | $102.50 | $8.92 | $36.70 | $1.68 | $249.82 | $61.95 | $311.76 |
| Pittsburgh PA | $56.55 | $38.34 | $63.86 | $4.55 | $24.96 | $1.10 | $145.38 | $44.00 | $189.37 |
| Portland OR | $110.42 | $51.30 | $74.69 | $9.74 | $30.92 | $1.61 | $216.03 | $62.66 | $278.68 |
| Portland-Auburn ME | $32.34 | $24.09 | $27.05 | $2.76 | $9.87 | $0.64 | $69.27 | $27.50 | $96.77 |
| Presque Isle ME | $1.43 | $2.02 | $1.67 | $0.08 | $0.62 | $0.04 | $3.72 | $2.14 | $5.86 |
| Providence Ri New Bedford MA |
$42.51 | $19.12 | $37.25 | $2.93 | $15.09 | $0.60 | $94.85 | $22.64 | $117.49 |
| Quincy Il-Hannibal MO Keokuk IA |
$5.69 | $6.95 | $8.35 | $0.60 | $4.72 | $0.15 | $18.75 | $7.71 | $26.46 |
| Raleigh-Durham (Fayetteville) NC |
$65.73 | $49.17 | $74.93 | $8.02 | $27.88 | $1.35 | $168.54 | $58.54 | $227.08 |
| Rapid City SD | $5.51 | $4.80 | $6.68 | $0.59 | $2.34 | $0.13 | $14.54 | $5.52 | $20.05 |
| Reno NV | $30.87 | $15.77 | $17.24 | $1.86 | $6.92 | $0.41 | $55.03 | $18.04 | $73.08 |
| Richmond-Petersburg VA | $37.55 | $22.48 | $34.42 | $5.23 | $11.02 | $0.87 | $82.99 | $28.58 | $111.57 |
| Roanoke-Lynchburg VA | $60.80 | $19.88 | $28.71 | $3.83 | $10.64 | $0.67 | $100.15 | $24.38 | $124.52 |
| Rochester MN- Mason City Ia-Austin MN |
$11.60 | $5.31 | $9.83 | $2.24 | $3.41 | $0.23 | $24.84 | $7.79 | $32.63 |
| Rochester NY | $29.90 | $14.65 | $22.64 | $2.06 | $8.85 | $0.40 | $61.39 | $17.11 | $78.50 |
| Rockford IL | $9.81 | $5.69 | $9.67 | $0.93 | $4.84 | $0.18 | $24.32 | $6.81 | $31.13 |
| Sacramento Stockton-Modesto CA |
$104.70 | $50.65 | $92.07 | $10.65 | $32.29 | $1.64 | $229.07 | $62.94 | $292.00 |
| Salisbury MD | $10.68 | $10.19 | $10.98 | $0.85 | $3.68 | $0.23 | $25.34 | $11.27 | $36.61 |
| Salt Lake City UT | $74.39 | $46.72 | $56.24 | $8.71 | $20.30 | $1.46 | $150.92 | $56.89 | $207.81 |
| San Angelo TX | $5.81 | $1.12 | $3.30 | $1.24 | $1.10 | $0.14 | $10.21 | $2.50 | $12.71 |
| San Antonio TX | $49.60 | $28.84 | $46.44 | $4.83 | $18.19 | $0.86 | $114.23 | $34.52 | $148.75 |
| San Diego CA | $84.50 | $48.39 | $87.66 | $7.93 | $27.08 | $1.48 | $199.25 | $57.80 | $257.05 |
| San Francisco Oakland-San Jose CA |
$254.76 | $121.99 | $153.52 | $42.36 | $62.18 | $4.42 | $470.46 | $168.77 | $639.22 |
| Santa Barbara-Santa Maria San Luis Obispo CA |
$23.58 | $9.85 | $17.51 | $2.17 | $6.65 | $0.30 | $47.73 | $12.32 | $60.05 |
| Savannah GA | $21.30 | $14.87 | $18.89 | $2.38 | $6.85 | $0.37 | $47.04 | $17.61 | $64.65 |
| Seattle-Tacoma WA | $135.48 | $82.18 | $101.92 | $10.97 | $41.88 | $2.17 | $279.28 | $95.32 | $374.59 |
| Sherman TX-Ada OK | $6.61 | $5.94 | $8.02 | $0.52 | $2.77 | $0.13 | $17.40 | $6.59 | $23.99 |
| Shreveport LA | $21.85 | $13.82 | $30.58 | $1.76 | $9.99 | $0.38 | $62.42 | $15.97 | $78.39 |
| Sioux City IA | $10.69 | $9.56 | $9.76 | $1.10 | $3.51 | $0.25 | $23.95 | $10.91 | $34.86 |
| Sioux Falls (Mitchell) SD | $22.36 | $14.31 | $19.18 | $2.39 | $6.70 | $0.48 | $48.25 | $17.17 | $65.42 |
| South Bend-Elkhart IN | $21.80 | $10.46 | $20.16 | $2.43 | $7.25 | $0.43 | $49.21 | $13.32 | $62.52 |
| Spokane WA | $24.10 | $19.73 | $24.13 | $1.83 | $9.03 | $0.47 | $57.26 | $22.04 | $79.30 |
| Springfield MO | $24.02 | $22.49 | $23.90 | $2.42 | $9.16 | $0.55 | $57.09 | $25.45 | $82.54 |
| Springfield-Holyoke MA | $15.41 | $10.64 | $18.60 | $0.88 | $6.90 | $0.25 | $40.91 | $11.77 | $52.68 |
| St. Joseph MO | $2.71 | $1.85 | $3.06 | $0.28 | $1.40 | $0.06 | $7.16 | $2.19 | $9.35 |
| St. Louis MO | $98.12 | $48.23 | $77.55 | $11.50 | $39.13 | $1.82 | $214.80 | $61.55 | $276.35 |
| Syracuse NY | $24.50 | $18.55 | $41.15 | $2.25 | $11.41 | $0.53 | $77.06 | $21.33 | $98.39 |
| Tallahassee FL Thomasville GA |
$14.36 | $10.53 | $15.66 | $1.29 | $5.88 | $0.28 | $35.90 | $12.11 | $48.01 |
| Tampa-St. Petersburg (Sarasota) FL |
$106.51 | $65.60 | $94.03 | $8.43 | $37.62 | $1.70 | $238.16 | $75.73 | $313.89 |
| Terre Haute IN | $9.38 | $7.60 | $163.47 | $0.91 | $6.70 | $0.22 | $179.55 | $8.73 | $188.28 |
| Toledo OH | $41.53 | $22.68 | $25.74 | $3.20 | $10.79 | $0.61 | $78.06 | $26.49 | $104.55 |
| Topeka KS | $11.07 | $9.17 | $10.52 | $1.34 | $3.36 | $0.27 | $24.95 | $10.78 | $35.74 |
| Traverse City-Cadillac MI | $17.15 | $14.29 | $17.54 | $1.77 | $5.74 | $0.36 | $40.44 | $16.42 | $56.86 |
| Tri-Cities TN-VA | $15.09 | $9.79 | $17.68 | $1.26 | $7.51 | $0.27 | $40.27 | $11.32 | $51.59 |
| Tucson (Sierra Vista) AZ | $26.64 | $12.93 | $25.44 | $2.11 | $10.15 | $0.39 | $62.23 | $15.42 | $77.65 |
| Tulsa OK | $32.12 | $24.08 | $27.57 | $3.47 | $11.44 | $0.70 | $71.13 | $28.25 | $99.38 |
| Twin Falls ID | $4.61 | $4.02 | $4.76 | $0.34 | $1.89 | $0.09 | $11.26 | $4.45 | $15.70 |
| Tyler-Longview (Lufkin & Nacogdoches) TX |
$19.52 | $10.38 | $19.73 | $1.54 | $6.76 | $0.32 | $46.01 | $12.23 | $58.25 |
| Utica NY | $2.39 | $1.35 | $3.13 | $0.16 | $1.08 | $0.04 | $6.61 | $1.56 | $8.16 |
| Victoria TX | $2.87 | $1.08 | $2.68 | $0.31 | $0.99 | $0.05 | $6.55 | $1.43 | $7.98 |
| Waco-Temple-Bryan TX | $18.82 | $12.14 | $19.38 | $1.59 | $7.70 | $0.33 | $45.90 | $14.06 | $59.96 |
| Washington DC (Hagerstown MD) |
$263.91 | $97.07 | $148.04 | $43.27 | $50.54 | $4.73 | $462.49 | $145.07 | $607.57 |
| Watertown NY | $4.57 | $5.71 | $5.53 | $0.35 | $2.21 | $0.12 | $12.31 | $6.17 | $18.48 |
| Wausau-Rhinelander WI | $16.60 | $9.90 | $13.89 | $1.74 | $5.10 | $0.28 | $35.58 | $11.92 | $47.50 |
| West Palm Beach Fort Pierce FL |
$55.48 | $25.33 | $45.09 | $4.63 | $17.29 | $0.74 | $117.87 | $30.69 | $148.56 |
| Wheeling WV Steubenville OH |
$7.51 | $5.96 | $8.69 | $0.89 | $3.28 | $0.16 | $19.48 | $7.01 | $26.50 |
| Wichita Falls TX & Lawton OK |
$9.09 | $5.82 | $8.63 | $0.98 | $3.41 | $0.21 | $21.13 | $7.00 | $28.13 |
| Wichita-Hutchinson KS | $27.80 | $22.03 | $24.79 | $2.96 | $9.32 | $0.58 | $61.91 | $25.57 | $87.49 |
| Wilkes Barre-Scranton PA | $30.54 | $22.78 | $33.45 | $2.71 | $13.75 | $0.60 | $77.74 | $26.09 | $103.83 |
| Wilmington NC | $10.31 | $4.69 | $9.92 | $0.93 | $4.25 | $0.16 | $24.48 | $5.78 | $30.26 |
| Yakima-Pasco Richland-Kennewick WA |
$15.12 | $7.74 | $14.20 | $1.44 | $5.10 | $0.26 | $34.41 | $9.44 | $43.85 |
| Youngstown OH | $15.91 | $7.40 | $16.45 | $1.28 | $6.59 | $0.22 | $38.94 | $8.90 | $47.84 |
| Yuma AZ-El Centro CA | $7.55 | $3.50 | $7.82 | $0.46 | $2.95 | $0.10 | $18.32 | $4.06 | $22.37 |
| Zanesville OH | $1.98 | $1.76 | $2.02 | $0.25 | $0.71 | $0.05 | $4.72 | $2.06 | $6.77 |
| US TOTALS | $8,272.26 | $4,765.70 | $7,097.33 | $937.88 | $2,659.07 | $151.76 | $18,028.66 | $5,855.33 | $23,883.99 |
| Source: Borrell & Associates | |||||||||