80% of TiVo owners and 82% of other DVR owners likely to skip commercials

Both TiVo and service provider DVR customers are just as likely to skip most commercials. Nearly 80% of TiVo customers and over 82% of service provider DVR customers indicated they skip all or most commercials. Both types are also both likely to record significant amounts of TV per day, with nearly half of TiVo owners indicating they recorded two or more hours per day while 43% of service provider DVR owners recording a similar amount of shows.