78% of US households to have broadband by 2010

The overall online population in the United States is maturing and will grow relatively modestly over the next five years, from 75 mln households at the end of 2004 to 88 mln by the end of 2010. Residential broadband adoption, however, will increase dramatically from slightly under half of online households in 2004 to 78% of online households by the end of 2010, according to JupiterResearch.

A digital divide still exists amongst seniors, kids, African-Americans, Hispanics and low-income households but this gap will narrow over time. The Internet gets a little grayer. Online seniors will grow the fastest of any age group, doubling from nearly 10 mln in 2004 to just over 20 mln by 2010. Nearly one-half of online users will access the Internet from multiple locations, with 65 mln online adults having access from both work and home in 2010.