JupiterResearch found the ability to successfully bundle broadband telephony with other relevant services will continue to drive consumers’ adoption of cable-based VoIP, which currently accounts for 71% of the VoIP telephony market. Growth in cable-based VoIP will drive the market going forward. After more than 10 years in the telephony business, cable operators have finally struck a chord with consumers, as demonstrated by the acquisition of about 3.6 mln new VoIP telephony customers in 2006.