61% of 411 search users are female, while 60% of WAP (or mobile web) search users are male. SMS-based searching skews younger when compared to other methods of search. 33% of SMS searchers are under 25, according to The Nielsen Company.
just the numbers from the world of high-tech
61% of 411 search users are female, while 60% of WAP (or mobile web) search users are male. SMS-based searching skews younger when compared to other methods of search. 33% of SMS searchers are under 25, according to The Nielsen Company.