58% of iPod owners who are shopping for another music player would buy Zune

ABI Research surveyed Americans, who own a digital music player, but plan to purchase another one in the next 12 months. 58% of respondents who currently own an Apple iPod, and 59% of respondents who own a digital music player not manufactured by Apple, said they would consider buying Microsoft’s Zune product. 15% of current iPod owners said they were not likely to buy a Zune player.