$764 million in 2008 and growing at a 43% compound annual growth rate to reach $4.6 billion globally in 2013, according to Forrester Research. Some 56% of North American and European enterprises (firms with 1,000 or more employees) consider Web 2.0 to be a priority in 2008 according to another recent Forrester survey; more than half are buying or considering Web 2.0 technologies.