26% have smartphone on their wishlist

According to InsightExpress, 26% of Americans indicate they would like to have a smartphone (combined wireless phone, personal data device and Internet access device). These combination devices are especially compelling for those Americans who are on the go as 54% of this group say owning a smartphone interests them.

Smart Phone Critical Attributes: Relative Importance of Attributes
for Interested Consumers
Brand (Palm, Nokia, Motorola, etc.) 25%
Extra connectivity options (Blue Tooth, Infrared, WiFi) 18%
Price 16%
Operating system (Palm, Research in Motion, Windows CE, etc.) 13%
Multimedia (digital camera, music capabilities) 30%
Device size 7%
Keyboard (built-in or on-screen) 5%
Computer integration 4%
Source: InsightExpress