What people use their mobile data connections for

Activity Subscribers, 000 Share of mobile subscribers Growth, %
News & Info via Browser 36,185 15.9% 1.3%
News & Info via Download 13,274 5.8% 7.0%
IM 21,032 9.2% 6.1%
News & Info via SMS 18,727 8.2% 4.0%
Social Networking 14,94 76.6% 8.8%
Email (Work & Personal) 33,564 14.7% 4.5%
Purchased Ringtone 20,124 8.8 % -2.0%
Purchased Games 5,478 2.4% -1.0%
Used Network for Photos/Video 59,877 26.3% -1.1%
Listened to music 19,001 8.3% -2.2%
Received SMS ads 48,943 21.5% -0.5%
Source: comScore