What online users do after buying music

Ages 18-35 Ages 36-50 Age 51+
Go to the artist’s or band’s
website
45% 40 29
Look online for live performances
by that artist
29 28 26
Read websites or blogs about the
music
33 26 16
Post the music to your page on
MySpace, Facebook, or another website
16 4 4
Post your own reviews, ratings,
or comments online about the music
10 4 5
Median number of online musicseeking
activities
1 1 0
Number of cases (internet users) 133 171 190
Source: Pew Internet Project