TNS Media Intelligence reports that between Q1 2005 and Q1 2004 total advertising spending in the US grew by 2.4%. Spanish language TV was the highest growing segment with 19.3% rise.
|Advertising spending growth in Q1 2005|
|Spanish language TV||19.3%|
|Spot TV DMA’s 101-210||3.4|
|Source: Nielsen Monitor-Plus|