Top Web advertisers for September: Netflix, Dell, AT&T Wireless, SBC
Top advertisers, ranked by impressions, are based on data from AdRelevance, Nielsen//NetRatings’ advertising research service. An impression is counted as the number of times an ad is rendered for viewing.
Top 10 Advertisers by Company ____________________________________________________ Advertiser* Impressions (000) ____________________________________________________ Netflix, Inc. 1,893,655 Dell Computer Corporation 1,614,351 AT&T Wireless Services, Inc. 1,603,432 SBC Communications, Inc. 1,538,563 LowerMyBills.com, Inc. 1,499,420 InterActiveCorp 1,340,145 Classmates Online, Inc. 1,105,716 Freeze.com 1,090,645 Verizon Communications, Inc. 1,087,173 Monster Worldwide, Inc. 942,871
Impressions reported exclude house ads, which are ads that run on an advertiser’s own Web property.