Top sports Web sites: ESPN, Yahoo! Sports, Fox Sports

Leading the sports sites growth in September 2006 was ESPN with 20.4 mln visitors, a 14-percent increase versus August, followed by Yahoo! Sports with 17.5 mln visitors (up 27%) and FOX Sports on MSN with 16.5 mln visitors (up 25%). Despite heightened fan interest in Major League Baseball during September as teams jockeyed for playoff position, traffic to MLB.com fell 16% versus August to 9.1 mln. In contrast, traffic to Nascar.com increased 6% to 4.1 mln visitors with its season heating up in September. Finally, with college football season kicking off, College Sports TV appeared in the top 10 Sports Sites in September 2006, garnering 7.1 mln visitors, a 22% increase versus August 2006.

Top sports Web Sites in September 2006

Audience, 000 173,407 173,428 0%
ESPN 17,850 20,385 14
Yahoo! Sports 13,763 17,472 27
FOX Sports on MSN 13,133 16,471 25
NFL Internet Group 13,355 16,401 23
MLB.COM 10,896 9,122 -16
AOL Sports 6,629 8,049 21
CSTV: College Sports TV 5,797 7,083 22
CBS SportsLine 5,851 7,024 20
SI.COM 5,115 5,785 13
NASCAR.COM 3,888 4,137 6
Source: comScore