Almost half (49.7%) of US mobile subscribers now own smartphones, as of February 2012. According to Nielsen, this marks an increase of 38% YTY; in February 2011, only 36% of mobile subscribers owned smartphones. This growth is driven by increasing smartphone adoption, as more than two-thirds of those who acquired a new mobile device in the last three months chose a smartphone over a feature phone.
Overall, Android continues to lead the smartphone market in the U.S., with 48% of smartphone owners saying they owned an Android OS device. Nearly a third (32.1%) of smartphone users have an Apple iPhone, and Blackberry owners represented another 11.6% of the smartphone market. Among recent acquirers who got their smartphone within the last three months, 48% of those surveyed in February said they chose an Android and 43% bought an iPhone.
The universe of smart connected devices, including PCs, media tablets, and smartphones, saw shipments of more than 916 mln units and revenues surpassing $489 bln dollars in 2011, according to IDC. Unit shipments for smart connected devices should top 1.1 bln worldwide in 2012. By 2016, IDC predicts shipments will reach 1.84 bln units, more than double the 2011 figure, as consumers and business of all shapes and sizes around the world are showing a nearly insatiable appetite for smart connected devices. This works out to a compound annual growth rate (CAGR) of 15.4% for the five-year forecast period.
Chart: Worldwide Smart Connected Device Shipments, 2010-2016 (Unit Millions)Description: This data comes from IDC’s WW Quarterly PC Tracker, WW Quarterly Mobile Phone Tracker, and WW Quarterly Media Tablet and eReader Tracker.Tags: Tracker, mobile phones, tablets, forecast, PCs, devices, consumer, IDC …Author: IDCcharts powered by iCharts
In August 2009, 276.9 mln people used email across the US, several European countries, Australia and Brazil, according to Nielsen, up 21% from 229.2 mln in August 2008.
Smartphone sales will surpass worldwide PC sales by the end of 2011, RBC says. Global mobile phone sales totalled 286.1 mln units in Q2 2009, a 6.1% decrease from Q2 2008, according to Gartner. However, smartphone sales surpassed 40 mln units, a 27% increase from Q2 2007, representing the fastest-growing segment of the mobile-devices market.
57% of TV viewers in the US who have Internet access use both mediums at the same time at least once a month. That translates to more than 128 mln US consumers. Average TV viewer who uses the Internet simultaneously does that for 2 hours and 40 minutes a month, and that 28% of the time they are on the Web at home, they are also watching television, Nielsen said.
Forrester Research expects $115.6 bln will be spent for travel online in the US alone in 2009, and that number is expected to jump to $157.8 bln by 2013.
According to Mobile Entertainment Forum, the global mobile entertainment industry is now worth some $32 bln. According to KPMG, the industry also remains confident that it can continue to grow strongly despite the current economic challenges, predicting average revenue growth of 28% for 2010.
The market of mobile financial services to poor people in emerging markets will surge from nothing to $5 bln in 2012, CGAP said.
The number of US households paying bills online will grow from 48 mln in 2008 to 63 mln by 2014, according to Forrester Research. The 5.4% compound annual growth rate reflects a maturing market where growth rates will shrink in the years ahead.
US sales of video games dived 23% to $863 mln in May 2009, NPD said, dipping below the $1 bln threshold for the first time since August 2007.