Only 10% of the 130 mln electric meters in North America are digital. Over the next 15 years, industry experts expect utilities to migrate nearly all of their meters to digital formats, according to Investor’s Business Daily. In 2004 4.5 mln of the 7.1 mln electric meters sold in North America were digital. In 2003 only 2.5 mln were digital. GE and Elster each have 30% to 40% market share in meters in North America, Itron has about a 30% share. In digital meters, Itron holds 95% of that market.