Mobile revenue per user higher 24% for business users than personal users
ABI Research shows that the average revenue per user (ARPU) among business users is 24% higher than among personal users. For mobile data services, the gap is even wider – business users spend 80% more than personal users. And business users talk a lot more, too: they consume 69% more minutes of use (MOU) per month than personal users. Even among consumer-centric services like multimedia and entertainment applications, business usage is 78% higher than that of personal users.