Mobile gaming is emerging as one of the fastest-growing and most popular applications in India’s digital consumer economy, reports In-Stat/MDR. Gaming is quickly expanding beyond traditional devices, such as PCs and handhelds, and an increasing number of Indian consumers are taking advantage of wireless mobility to enjoy entertainment on the go. As a result, the high-tech market research firm expects that the Indian mobile gaming market will generate $26 mln in revenue in 2004, and will increase to $336 mln in annual revenue by 2009.
Currently, the Indian mobile gaming business represents approximately 5% of the world mobile gaming market. The Indian mobile gaming industry is presently in its infancy, with half a dozen major game developer companies, and four service providers, actively providing games to their subscriber bases. While gaming services are only one part of carriers’ portfolios of value-added services, today’s CDMA and GSM networks clock, on average, 220,000 downloads per month.