March Madness sites traffic growth
During the week ending March 12th sites belonging to the CBS Sportsline.com Network were among the fastest growing sites overall among NCAA-related sites. Web ratings show that people were drawn to sites that offered pre-registration as the first day of the tournament approached. NCAASports.com jumped 201% to 1.2 mln, while CSTV.com grew 46% over the previous week to 3.3 mln unique visitors. CBS Sportsline.com (Web channel) saw a 28% growth to 2.4 mln unique visitors.
Traffic growth to March Madness sites
|Site||Week of 03/05||Week of 03/12||Growth|