Only 11% would use netbook as primary PC

Only 11% would use a netbook as their primary computer, while a massive 79% view netbooks as a secondary device to be used in addition to a laptop or desktop computer, ABI Research says. The firm forecasts worldwide shipments of nearly 35 million in 2009, rising to an estimated 139 million in 2013.

9.9 mln netbooks shipped in 2008

In 2008, computer makers shipped 9.9 mln netbooks, making it one of the hottest consumer electronic products of 2008. According to IDC, 6.7 mln units went to nations in Europe, the Middle East and Africa; 1.4 mln to Asia and the Pacific; and 950,000 to the USA.

Top PC game titles in the US in 2008

Rank Game Title Publisher AU% Avg Minutes Played
Per Week
1 World of Warcraft Blizzard Entertainment 0.723 671
2 Call of Duty 4: Modern Warfare Activision 0.163 403
3 Halo: Combat Evolved Microsoft Game Studios 0.092 295
4 Sims, The Electronic Arts Inc. 0.09 213
5 Sims 2, The Electronic Arts Inc. 0.086 291
6 RuneScape Jagex Ltd. 0.084 451
7 Diablo II Blizzard Entertainment 0.065 313
8 Team Fortress 2 Valve 0.063 371
9 Counter-Strike Sierra Studios 0.062 282
10 Counter-Strike: Source Valve 0.061 426
Source: Nielsen

76% of Internet users watched video on their PCs

Consumers desire, and are comfortable with, wired and wireless access to content, IBM found. 76% of consumers surveyed have already watched video on their PC, up 27% from 2007. 32% indicated they have viewed video on a portable device or mobile phone, up 45% from 2007. Interest in mobile video content has more than doubled since 2007 to 55%. For both PC and mobile video, over 70% of respondents prefer advertising-supported models as opposed to consumer-paid models, representing a huge growth opportunity for the industry. Preference for ad-supported models ranged from 62% to over 80% by country, with Japan having the highest preference for ad-supported on both devices.

Singapore PC market grew 26%

Singapore PC market still posted a 26% YOY growth, slightly beating forecasts, as vendors slashed prices severely in order to meet targets. Hong Kong PC market continues to move along and beat the forecast by 5%, thanks to the demand for mini-notebooks as well as the fulfillment of the University Notebook Ownership Programs that pushed the market to a 30% sequential growth, according to IDC.

Americans who own desktops/laptops/PDAs by their job function

Work environment   Desktop Laptop Blackberry or
other PDA
Work longer
hours
Over 50 hours a week 79% 67% 32%
  41-50 hours 79 57 20
  40 hours 75 45 15
  Less than 40 hours 76 40 17
Work from home Frequently 78 61 27
  Sometimes 83 64 29
  Never 74 40 13
Supervise others Yes 82 57 25
  No 73 45 15
Work with teams 5 or more teams 79 68 30
  2-4 teams 82 59 25
  None 71 35 17
Source: Pew Internet Project