Only 11% would use a netbook as their primary computer, while a massive 79% view netbooks as a secondary device to be used in addition to a laptop or desktop computer, ABI Research says. The firm forecasts worldwide shipments of nearly 35 million in 2009, rising to an estimated 139 million in 2013.
In 2008, computer makers shipped 9.9 mln netbooks, making it one of the hottest consumer electronic products of 2008. According to IDC, 6.7 mln units went to nations in Europe, the Middle East and Africa; 1.4 mln to Asia and the Pacific; and 950,000 to the USA.
Global PC shipments dropped 0.4% in Q4 2008, according to IDC. Gartner reported Q4 2008 shipments world-wide rising 1.1%. US PC sales fell 3.5%, according to IDC. Gartner said US shipments dropped 10.1%.
Notebook PC shipments rose almost 40% in Q3 2008 compared to Q3 2007 to reach 38.6 mln units. Desktop PC shipments declined by 1.3% for the same period to 38.5 mln units. Worldwide PC unit shipments rose 15.4% on Q3 2007, with 79 mln units shipped. Overall Q3 PC shipments exceeded iSuppli’s prior expectations of 12% YTY growth for Q3 2008.
|Rank||Game Title||Publisher||AU%||Avg Minutes Played
|1||World of Warcraft||Blizzard Entertainment||0.723||671|
|2||Call of Duty 4: Modern Warfare||Activision||0.163||403|
|3||Halo: Combat Evolved||Microsoft Game Studios||0.092||295|
|4||Sims, The||Electronic Arts Inc.||0.09||213|
|5||Sims 2, The||Electronic Arts Inc.||0.086||291|
|7||Diablo II||Blizzard Entertainment||0.065||313|
|8||Team Fortress 2||Valve||0.063||371|
Though approximately 197 mln PCs were retired in 2007, just 44% of those entering the secondary market will be reused, according to Gartner.
Consumers desire, and are comfortable with, wired and wireless access to content, IBM found. 76% of consumers surveyed have already watched video on their PC, up 27% from 2007. 32% indicated they have viewed video on a portable device or mobile phone, up 45% from 2007. Interest in mobile video content has more than doubled since 2007 to 55%. For both PC and mobile video, over 70% of respondents prefer advertising-supported models as opposed to consumer-paid models, representing a huge growth opportunity for the industry. Preference for ad-supported models ranged from 62% to over 80% by country, with Japan having the highest preference for ad-supported on both devices.
Half of wired workers note various negative impacts of communications technology on their work life: 46% say ICTs increase demands that they work more hours; 49% say ICTs increase the level of stress in their job; 49% say ICTs make it harder for them to disconnect from their work when they are at home and on the weekends, according to Pew Internet Project.
Singapore PC market still posted a 26% YOY growth, slightly beating forecasts, as vendors slashed prices severely in order to meet targets. Hong Kong PC market continues to move along and beat the forecast by 5%, thanks to the demand for mini-notebooks as well as the fulfillment of the University Notebook Ownership Programs that pushed the market to a 30% sequential growth, according to IDC.
|Work environment||Desktop||Laptop||Blackberry or
|Over 50 hours a week||79%||67%||32%|
|Less than 40 hours||76||40||17|
|Work from home||Frequently||78||61||27|
|Work with teams||5 or more teams||79||68||30|
|Source: Pew Internet Project|