57% of Americans watch TV and surf Internet simultaneously

57% of TV viewers in the US who have Internet access use both mediums at the same time at least once a month. That translates to more than 128 mln US consumers. Average TV viewer who uses the Internet simultaneously does that for 2 hours and 40 minutes a month, and that 28% of the time they are on the Web at home, they are also watching television, Nielsen said.

Web-to-TV streaming services to generate $2.9 bln by 2013

Over 40% of young adult US households view Internet video on the TV at least once per month, In-Stat found. Revenue from Web-to-TV streaming services will grow to $2.9 bln in 2013. Within five years, the number of US broadband households viewing Web-to-TV content will grow to 24 mln. Already, 29% of US 25 to 34 year olds with game consoles use the devices to watch streaming video off the Internet. In five years, there will be 7.4 mln US broadband households that use media center PCs for streaming Web-to-TV content.

Demographics of Social Network Users

The percentage of online Americans in each demographic category who have a profile on a social network website:

All adults 35%
Sex
Men 35
Women 35
Age
18-24 75
25-34 57
35-44 30
45-54 19
55-64 10
65+ 7
Race
White, non-Hispanic 31
Black, non-Hispanic 43
Hispanic 48
Annual Household Income
Less than $30,000 45
$30,000 – $49,999 38
$50,000 – $74,999 30
$75,000 + 31
Education
Less than HS 43
HS grad 31
Some college 41
College grad 33
Locale
Urban 34
Suburban 26
Rural 23
Source: Pew Internet Project

US Internet usage in February 2009

Sessions/Visits per Person 57
Domains Visited per Person 105
Web Pages per Person 2,405
Duration of a Web Page Viewed 0:00:55
PC Time per Person 61:11:56
Active Digital Media Universe 166,897,330
Current Digital Media Universe Estimate 230,011,248
Source: Nielsen

Top Japanese search engines in January 2009

Share of
Searches
Searches Per
Searcher
Total Internet 100.0 100.5
Yahoo! Sites 51.3 61.9
Google Sites 38.2 55.4
Rakuten Inc 2.2 8.5
Microsoft Sites 1.7 9.3
NTT Group 1.5 12.0
Amazon Sites 1.0 6.4
Excite Japan 0.8 19.8
NEC Corporation 0.7 23.7
MIXI, Inc. 0.3 6.1
Nifty Corporation 0.3 13.3
Source: comScore

Social Networking and Politics

Pew Internet project asked US Internet adults regarding their usage of social networks in regards to politics.

Discovered your friends’ political interests or affiliations 29%
Gotten any campaign or candidate information 22
Signed up as a friend of any candidates 10
Started or joined a political group 9
Source: Pew Internet Project

Intersection betwen Obama voters and Internet users

All online Obama voters 27%
Sex
Men 28%
Women 25
Race/Ethnicity
White (non-Hispanic) 25%
Black (non-Hispanic) 31
English-speaking Hispanics
Education
High school grad 27%
Some college 28
College grad 27
Annual Household Income
Less than $30,000 26%
$30,000-$49,999 21
$50,000-$74,999 32
$75,000 or more 33
Age
18-29 33%
30-49 31
50-64 19
65+ 9
Online Campaign Engagement
Online political user 33%
Go online, not online political user 4
Source: Pew Internet Project

Internet connections mostly fail on users 50-64-years-old

All demographic groups are about equally likely to have certain devices fail them, though seniors who own cell phones are significantly less likely than younger cell phone owners to have problems with their cell phones. Just 18% of cell phone owners 65 years old and older reported that their cell phones had failed in the past year, while 26% of 50-64 year olds, 33% of 30-49 year olds and 30% of 18-29 year olds reported cell phone problems. Seniors are not as exclusively reliant on their cell phones as younger owners, and so they may have less wear and tear on their phones than do younger users who are more likely to experience cell phone failure. Significantly more seniors than 18-49 year olds who own cell phones also have landline phones at home. Fully 79% of senior cell phone owners also have regular phones, while just 30% of 18-29 year olds and 52% of 30-49 year olds have both types of phones.

  % 18-29
year old
% 30-49
year old
% 50-64
year old
% 65+
year old
Home internet users to have HOME INTERNET
CONNECTION fail
43% 45% 46% 37%
Computer owners to have COMPUTERS fail 39 40 38 35
Cell phone owners to have CELL PHONES fail 30 33 26 18
Source: Pew Internet Project

US Internet usage in February 2009

Activity Have ever
done this
At work
only
At home
only
Both
work &
home
Some
other
place
Have not
done this
Buy a product online, such as books,
music, toys or clothing
76% 3% 53% 19% 1% 24%
Watch video on a video-sharing site
like YouTube or Google Video
53 3 37 12 1 47
Send “instant messages” to
someone who’s online at the same
time
41 6 22 12 59
Use an online social or professional
networking site like MySpace,
Facebook or LinkedIn
35 3 25 7 65
Read someone else’s online journal
or blog
33 3 22 8 1 66
Play online games 28 24 3 72
Contribute writing, files or other
content to your employer’s website
23 10 3 8 1 77
Create or work on your own online
journal or blog
12 9 2 1 88
Source: Pew Internet Project