In Europe and Asia, 75% of wireless subscribers have a camera phone, In-Stat estimates. In 2006, 41.3% of respondents reported having camera functionality in their mobile devices. In 2007, that number jumped to 62.0%. The 50.1% increase is statistically significant and may be attributed to industry standardization. Another big leap was the%age of people who reported having a camcorder in their wireless handset. In 2006, 10.0% of respondents reported camcorder functionality. In 2007, 15.7% of respondents said their handset had this capacity.
20% of digital camera owners use their digital camera for artistic purposes, for moonlighting job, or to master photography skills. This segment of photo customers is called the advanced amateur or prosumer segment and has been generating much of the business at camera stores around the country for many years. Manay advanced amateurs are possible candidates looking to enter the studio photography business at some point, as well. Digital advanced amateur customers were 20% more likely to purchase a camera in 2006, Photo Marketing Association says.
85% of UK consumers are using text messaging to stay connected to their peers at all times and more than 80% of new phones sold are camera phones, Telephia reports. MySpace is the site receiving content from the highest number of mobile consumers, with 21% of mobile uploaders saying that they have sent content there.
41% of US households own a camera phone and 21% own an MP3 music phone, Parks Associates says.
IDC says 29.8 mln cameras were sold in the USA in 2006, up 5% from the prior year. IDC projects sales of 30 mln for 2007.
Revenue from shipments of image sensors for mobile phones will grow to $5.9 bln by 2010, increasing at a Compound Annual Growth Rate (CAGR) of 27.4%, up from $1.7 bln in 2005. Unit shipments of image sensors to mobile phones will grow to 1.2 bln by 2010, increasing at a CAGR of 19.7%, up from 484 mln units in 2005. In 2005, 199 mln image sensors were sold for all other applications outside of mobile phones, including digital still cameras. By 2010, this disparity will grow more, with nearly 1.2 bln sensors shipped for mobile handsets and slightly less than 350 mln shipped for other applications.
Over 348 mln mobile phones sold in 2006 had a built-in camcorder and in 2007 that number is seen at 490 mln, according to Strategy Analytics.
Growth in digital camera shipments by Japanese makers in 2007 is expected to slow to 7.5% from 2006, when lower prices and a wider variety of models with interchangeable lenses spurred growth to 22%. Demand will continue to lose speed as shipment growth is expected to slow to 4.3% in 2008, and 2.5% in 2009.
Fully 11% of respondents to a Tabblo survey indicated they have more than 10,000 digital photos. The largest group of survey respondents (27%) has between 1,001 and 5,000 digital photos. If this data is extrapolated to the general public, it translates into Americans having almost 500 bln digital photos. Additionally, when asked how they were going to photograph the holiday and New Year’s parties they planned to attend, point and shoot cameras remain the preferred choice, with 55% of survey respondents indicating they planned to use them. Digital SLRs were a popular second choice, with 37% of respondents indicating they planned to use them to capture holiday memories. Despite the dramatic growth in the number of camera phones, only 3% of respondents indicated they planned to use them to take pictures at upcoming parties, Tabblo reports.
The worldwide market for digital still cameras is leveling off at about $18 bln per year, according to IC Insights. Nearly 82 mln stand-alone digital still cameras are expected to be sold worldwide in 2007, which would represent a 7% increase from 2006. Digital still camera unit sales are projected to increase 13% in 2006. Despite the projected 7% growth in 2007 unit shipments, lower average selling prices will result in zero revenue growth for digital still cameras in 2007.