80% of Americans bougth a disposable camera even though they had a regular camera at hand
90% of Americans believe that one-time-use cameras represent a great companion to more expensive cameras to capture quality images in those situations where they might not want to risk a more expensive camera, Kodak reports. Nearly 60% of Americans own more expensive film or digital cameras, but still turn to one-time-use cameras when they either want to protect their camera or if that camera isn’t available. Findings showed that 80% of Americans have purchased a one-time-use camera in such situations. The study also found that when it comes to summer fun and outdoor activities, such as going to the beach, whitewater rafting, hiking and biking, consumers are likely to use one-time-use cameras. Furthermore, when it comes to letting small children take photographs, 81% of Americans feel more comfortable handing a child a one-time-use camera.