55% of online shoppers think about payment methods when checking out
66% of consumers surveyed by JupiterResearch prefer online stores that offer multiple payment mechanisms. 62% of purchasers feel more secure when they do not have to enter credit card information online, even at merchants’ sites that they trust. 61% of online shoppers choose sites that offer both credit and debit card payment options. 55% of consumers think about payment methods they will use before they click on the checkout button. 48% of all online adult shoppers prefer the convenience of alternative payment methods. One third of online shoppers want to avoid filling out name, address and credit card details. One in eight consumers thinks about how he or she will pay even before deciding what to buy.