22% of young US women watch network TV Web videos
Video streams at broadcast network TV Web sites were nearly two times more likely to be viewed by women age 18-34 than men, who accounted for 22% and 12% of streams, respectively. For the top four Consumer Generated Media Web sites, streams were two and a half times more likely to be viewed by men 18-34 than women, who accounted for 27% and 11% of streams, respectively.
|Demographics||Network TV Web sites||Other video Web sites|
|Source: Nielsen Online|